What Is a Trailblazer?
Updated: May 13
Trailblazers are the pioneers, innovators, and lifelong learners who will help to make the world a better place, by propelling the future of technology and give back to their communities. These are the people that are innovating with Salesforce, using our platform to transform their company. They inspire others with their constant innovation, by transforming the customer experience, by growing their careers, and by making the world a better place.
Being a Trailblazer is about pioneering a whole new way of doing business — one in which success is inseparable from building a better world.
— MARC BENIOFF
Salesforce is for Trailblazers
At Salesforce, we believe anyone can be a Trailblazer — developers, administrators, architects, sales leaders, marketers, and CEOs. The community is for everyone and is a reflection of the communities in which we work and live. It’s our mission to empower people to forge new paths ahead. We want to inspire and enable people to change the trajectory of their lives, their business, and even the world around them, and then to celebrate their successes.
And in turn, we’re inspired by the fearless Trailblazers around us who are embracing change and driving innovation. They’re a big part of what makes up Salesforce culture — they’re a part of the Ohana (the Hawaiian word for family). The Salesforce Ohana is united by a mutual desire to live Salesforce’s core values: trust, customer success, innovation, and equality. Guided by mindfulness and intention, the Salesforce Ohana is committed to making the world a better, more equal place.
Trailblazers transform companies
Trailblazers propel the future of technology and the future of business, whether it’s delivering connected user experiences, accelerating productivity, or improving their business acumen.
In spite of their diverse backgrounds and the different industries they work in, Trailblazers share a unique trait: they focus on putting their customers at the center of everything they do. Today, Salesforce is partnering with companies of all sizes, in every industry, to connect with customers in new ways. We love seeing all the mind-blowing things their employees are doing, blazing new trails towards seamless, intelligent, breakthrough customer experiences.
Trailblazers transform their careers
Trailblazers can learn the skills they need to succeed in the Fourth Industrial Revolution. Trailhead is free and includes not only technical skills but business skills, too. That means learners of all backgrounds get started quickly. With over 15 million badges earned to date, Trailblazers are skilling up faster than ever.
With equal access to education and opportunity, everyone can be a Trailblazer, regardless if they’re an admin or a CEO. There’s always a member of the ohana to help along the way.
Trailblazers transform the world
Salesforce is committed to making a positive impact on our community. And Trailblazers are amplifying change in their own lives. Whether it’s bringing technology to underserved communities, volunteering together, or inspiring future Trailblazers, we’re constantly amazed at what Trailblazers accomplish.